Category Archives: listen to the customer

Getting Started on a Memoir, Novelization, or Self-Help Book Based on Your Experiences

Many people contact me about help with writing a book based on what they’ve learned as a result of their experiences. They want to help others by sharing their story, wisdom, and advice in a book but don’t know how … Continue reading

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Filed under author platform, author's platform, blogging, book marketing, book publishing, book publishing consultant, book publishing tips, branding, building a platform, collaborations, developmental editing, developmental editor, first book success, Forewords, hiring a developmental editor, how to sell my book, how to write a book, listen to the customer, Nancy Peske, novelization, publishing advice, self-help books, self-publishing, where to buy books, write a bestseller, writer, writing a book, writing memoir, writing self-help, writing your story

Lessons for Aspiring Self-Help Book Authors: What NOT to Do to Your Brand!

As part of my research for a book proposal I’m working on, I’ve been looking at a bestselling self-help book that was recently featured on Oprah’s show. I see from the acknowledgements that I know the acquiring editor well; she … Continue reading

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Filed under bestseller, bestselling author, book length, book publishing, book publishing economics, book publishing revenue models, chapters, eReader, frontlist books, grammar, headers, listen to the customer, Oprah, pricing your book, sales book, sales of books, self-help books, structuring nonfiction, write a bestseller

Google Enters the e-Book Retailing World

The New York Times reports that Google is now selling and offering free eBooks through their site, readable on smart phones and eReaders (although for now, only the free books can be read on Kindle–boy, that Amazon is determined to … Continue reading

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Filed under book publishing, book publishing economics, eReader, independent bookstores, listen to the customer, Uncategorized

Deluxe V.I.P. Editions of Books?

The New York Times has revealed it’s now commonplace for rock and roll acts to offer a V.I.P. to rabid fans with deep pockets. For $1000, you get front row seats, an exclusive catered party invitation, merchandise, and perhaps a … Continue reading

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Filed under deluxe book packages, eReader, iPad, listen to the customer, Uncategorized

Spaceship Collaborative and Culinary Culture: Let the community decide

I couldn’t be prouder of my cousins Jacob and Mischa DeHart, whose Spaceship Collaborative recently launched the Culinary Culture site. Here’s a Chicago Magazine profile of them. Jacob’s company, Threadless.com, pioneered the idea of creating an online community that organically … Continue reading

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